This development role designs, implements, tests, supports and maintains control software on an embedded Linux processor. The software integrates industry-specific sensors and actuators using proprietary algorithms for controlling bulk storage conditions in grain crops. The processor communicates with peripheral controllers over wired and wireless connections using standard and vendor-specific interfaces. It also interacts with a user-facing Internet application over MQTT. The software implements local and remote updates to itself and peripheral node firmware. The control application is written primarily in Python but work can encompass C, shell, Make, C# on Linux and Windows or other languages and tools as specific tasks and constraints require. Source code, tasks and issues are managed in Git and Jira.

As a senior role, the position integrates high-level requirements into an existing design and code base over multiple field releases and multiple hardware generations, while maintaining backwards compatibility with high reliability. Planning responsibilities extend beyond the software to design documentation, the development process, unit testing, system integration, production release and on-going maintenance. The role coordinates closely with hardware designers, cloud developers, production staff and product managers. Developers also diagnose and fix any urgent field issues raised to the team beyond first-level customer support.

Responsibilities:

Develop:

1. Develop and maintain embedded software for monitoring and controlling grain condition in bulk storage.
2. Review team code changes for design, correctness, style and maintainability.
3. Assist QA with identifying root cause of bugs and possible improvements or solutions.
4. Coordinate with cloud developers and other teams to ensure alignment of development initiatives, priorities, and timing.
5. Develop thorough understanding of OPI projects, services, architecture, and products.

Plan and Document:

1. Assist with planning and implementation of new features and functionality.
2. Design network application protocols
3. Contribute during design phases for new hardware, changes to existing hardware, and overall system architecture.
4. Develop and maintain process documents for build, testing, integration and updates
   

Team Support:

1. Develop and maintain tools to keep device software and firmware up-to-date.
2. Maintain documentation of what was changed and fixed for each firmware release.
3. Respond to escalated field issues with root-cause analysis and corrections.

Qualifications:

• 8-10+ years of experience in embedded Firmware development.
• Highly Proficient in Python programming language.
• Proficient in C programming language.
• Familiarity with Linux, Git/GitLab, and issue-management tools, e.g., Jira.
• CI/CD Github actions.
• VS Code.
• Familiarity of communications protocols in distributed computing systems.
• Effective investigation and troubleshooting skills, and ability to clearly document findings.
• Experience developing products in an Agile environment.

The VP Sales and Marketing will lead sales, account-management, marketing, and C/S to grow sales, recurring revenue, customer loyalty and the OPI brand. Working closely with C/S, product management and development to expand our product and service offering, the VP Sales & Marketing will also provide executive leadership in the development and execution of the strategic plan.

Responsibilities:

Lead sales/account management (SAM), marketing and C/S teams to drive revenue, operating efficiencies, and profitability:

1. Establish annual budgets and revenue targets, then manage the P&L.
2. Develop and manage all sales goals and metrics across the SAM and marketing team, including the preparation of sales quotas, budgets, reporting.
3. Integrate and align sales strategies with available talent, processes, IT systems and other areas to increase SAM and marketing capabilities.
4. Manage the activities and performance of all inside SAM personnel, including monthly meetings, training, presentations, sales tools, competitive analysis.
5. Conduct analysis to manage sales performance against corporate/market objectives.
6. Manage marketing, both internal hire and external resources.
7. Oversee all marketing activities, including branding, PR, collateral, social, digital, analysis, both direct and outsourced.
8. Define and direct marketing programs for demand creation, and lead generation.
9. Oversee product management from a market perspective, interfacing product and engineering for product development, product pricing and product lifecycle management.
10. Oversee product marketing including product launch management, sales training presentations, sales tools competitive analysis and general sales support.
11. Develop and track metrics and success criteria for all marketing programs and activities.
12. Manage C/S to drive retention and loyalty, with NPS the ultimate measure of success.

Develop and implement sales generation programs that scale to worldwide markets:

1. Development, implement and manage a channel development and management program.
2. Scale out the Channel Management program, including a biz/channel-dev hire.
3. Develop annuity-based business/sales models and distribution/licensing agreements.
4. Grow recurring revenue through membership growth and LTV per member.
5. Identify and develop new roles, such as outbound sales, to help drive revenue.
6. Maximize relationships with key retail and wholesale partners.
7. Business development relating to revenue generation opportunities, such as “verticals” to leverage new cloud-based technology.

Strategic planning and the Executive:

1. Owning revenue, work closely with the executive to develop and implement growth strategies, and manage change. This encompasses both product life-cycle management, as well as to champion a “whole-product” strategy across the organization.
2. Conduct regular analysis on pricing effectiveness while driving toward strategic pricing.
3. Implement strategic planning including corporate positioning marketing and competitive analysis, customer segment election and penetration plans, and product positioning.
4. Sitting at the executive table, actively participate in the management and direction of the organization.
5. Re-evaluate go-to-market strategies, such as channel vs direct, distributed/licensing models, and product segmentation and partnerships, to grow revenue and valuation.

Be the voice of the company and lead communication strategies:

1. Responsible for and implementation of corporate, internal and external customer communication strategies.
2. Act as spokesperson for the company with media and analysts at industry events.
3. Leadership around consistent and positive messaging for internal and external customers/partners and ag industry leaders.
4. Be the brand champion.

Requirements And Qualifications:

Education

• Extensive sales and sales management training
• Post-secondary education preferred (Bachelor’s Degree in business administration, MBA..)

Knowledge & Experience

• 10+ years of Sales & Marketing experience
• Proven SAM and marketing team leadership
• Channel/dealer management expertise
• Previous experience and extensive knowledge of the Ag-tech space
• Preference to experience in developing SaaS-based annuity and/or channel-based sales models
• Strong working experience in CRM, PRM, CPQ and ERP
• A passion for technology

Core Competencies

• Entrepreneurial thinker – ability to take the initiative and a change manager, be a creative thinker, with longer-range vision.
• Leadership with the a ability to achieve goals in an environment of accountability.
• Working experience, with the ability to manage a blended team of “farmers” and hunters”.
• Self-starter with initiative and accountability.
• Ability to strategize and execute.
• Exceptional verbal and written communication skills that clearly convey information and ideas.
• Team player, mentor, and leader, who can work up, down and across the organization.
• Persistent, patient and a “no quit” attitude.